Does Marketing Procurement Deserve a Bloody Break? Our Q&A with Tina Fegent

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In our series Ask Spend Matters, we recently answered this question: Do other areas of procurement get as much negative press from suppliers as marketing procurement do? We had the chance to chat with our question asker, Tina Fegent, who lives near Oxford, England, via Skype as we kicked off our reporting process. Here are select excerpts from that initial conversation. (Read the full piece to see where it all went.)

Supply Dynamics: Vendor Snapshot (Part 2) — Product Strengths & Weaknesses [PRO]

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One of the major gaps today between supply chain planning and collaboration solutions and direct materials procurement technologies is the lack of spend/supply visibility for raw and semifinished materials used at different stages in the supply chain. These materials include commodities such as metals, resins, electronic components, chemicals and standard parts purchased by suppliers such as fasteners.

Granted, manufacturers are getting better at SKU-level demand planning and forecasting on both and inbound and outbound levels, not to mention managing all of the logistics associated with moving goods and materials. This is the basic “feeds and speeds” of the supply chain. Manufacturers also more frequently gaining visibility and orchestrating controls and processes around overall “spend” at the line item and supplier level, but this is only historical “spent analysis” of material consumption within their own four walls. Few companies have a true bill of material- and design drawing-level understanding of what upstream materials they’re buying vis-a-vie their suppliers. In other words, the lack of visibility into their suppliers’ spend and underlying costs prevents them from uncovering cost savings opportunities that are hidden upstream in their supply chains.

This is precisely where Supply Dynamics, a provider that specializes in multitier direct materials procurement, proposes to fill an important analytics and solutions gap through its SDX platform. It’s an area that even direct materials procurement technology specialists such as Jaggaer/Pool4Tool and SAP Ariba, with their new solution releases, do not begin to address effectively.

This Spend Matters PRO Vendor Snapshot explores Supply Dynamics’ strengths and weaknesses, providing facts and expert analysis to help procurement organizations decide whether they should consider the firm. Part 1 of our analysis provided a company and detailed solution overview, as well as a recommend fit list of criteria for firms considering Supply Dynamics. The third part of this series will offer a SWOT analysis, user selection guide, competitive alternatives and additional evaluation and selection considerations.

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