Airbus: Getting Creative with the Top Line

I got a chuckle out of this article early today noting the lengths that Airbus' former CEO went to during a negotiation with US Airways to get a deal signed. After reading this, I'd suggest that dropping one's trousers -- however creative such an act is -- is not a sustainable long term way to preserve margins. But Spend Management, of course, is.

- Jason Busch

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