Spend Matters Afternoon Coffee

Oh reeeeeeeally, Orbitz...
On Orbitz, Mac Users Steered to Pricier Hotels -- Orbitz Worldwide Inc. has found that people who use Apple Inc.'s Mac computers spend as much as 30% more a night on hotels, so the online travel agency is starting to show them different, and sometimes costlier, travel options than Windows visitors see. The Orbitz effort, which is in its early stages, demonstrates how tracking people's online activities can use even seemingly innocuous information--in this case, the fact that customers are visiting Orbitz.com from a Mac--to start predicting their tastes and spending habits.

Adventures in hedging.
Delta Air Sees Fuel-Hedging Hit -- Delta Air Lines Inc. said Tuesday it expects a second-quarter operating loss after the sharp slide in oil prices left it nursing a big hit on its fuel hedges. The second-largest U.S. airline by traffic said its operating margin for the quarter to June 30 would be a negative 1% after accounting for the hedges and other special charges. Excluding special items, it sees its second-quarter operating margin of 8% to 10%, compared to 6.9% a year ago. Other U.S. airlines with large fuel-hedging programs are expected to report mark-to-market losses on their contract positions. At the same time, their shares have risen given the recent slide in fuel prices.

A (hilarious) fellow ginger fighting against Ticketmaster fees? Swoon.
Louis CK direct-sells tickets to his next concert tour - no fees, no scalpers -- Having disrupted the traditional concert DVD distribution system with his ground-breaking DRM-free $5 download video, comedian Louis CK is now preparing to go on tour and he's going to cut out all the sleazy ticket brokers slimy scalpers, and other middle-men, and sell the tour tickets direct to fans. Tickets are a flat $45 each. He says he'll make less than he would if he went with an expensive ticketing service, but he wants to make his shows affordable.

Cut cut cut.
HP Reportedly To Cut 9,000 U.S. Jobs In Restructuring -- Hewlett-Packard is planning to cut 9,000 U.S. jobs as part of its previously announced plan to reduce global headcount by 27,000 worldwide by 2014,according to Reseller News. The story, attributed to "a source familiar with the company's plans," adds that HP intends to cut 8,000 jobs in Europe. The story noted that HP declined to comment on the job reduction plan, and added that a further breakdown on where the cuts would be made was not available.

- Sheena Moore

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