Top 4 Ways CPOs Will Use Social Media [Plus+]

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In Part 1 of this series we looked at the principles of social media, which give an insight into how and why it has been such a phenomenon. Aspects such as the way it enables users to feel a sense of belonging and to share knowledge, information and their passions so quickly and easily, play to ancient human needs. So now let’s look in a more practical manner at the areas where social media tools, or tools that at least use these principles, will increasingly play an important role in the lives of CPOs and indeed all procurement professionals. There are 4 principle areas that we can consider, although there is overlap between them in some cases.

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