Eaze: On-Demand Cannabis Delivery to Your Home

goodmanphoto/Adobe Stock

In the past month or so, Spend Matters has featured a number of articles about the fast-growing cannabis industry and supply chain. It’s complex, but the cannabis industry is not what it used to be.

While the earlier articles have focused on procurement and supply chain processes and technology, there is another area of the business that was not covered: on-demand home delivery. Over the past two years, a number of startups have emerged to provide the platform/app-based service — think of it as a Grubhub or DoorDash for pot, instead of food. The list includes companies like Nugg, Speed Weed and grasp.it, but perhaps the most recognized — and most well funded — is Eaze.

San Francisco-based Eaze was founded in 2014. Since that time, according to crunchbase, the company has raised more than $25 million in private equity funding (most recently a $13 million series B round in October of 2016). The company website says that Eaze was started to provide “safe, convenient and affordable access to marijuana,” and that its “technology connects hundreds of thousands of people with certified doctors and dispensaries, allowing them to get marijuana delivered quickly, wherever they are.”

The company also states that friendly, background-checked drivers can deliver medical marijuana from local dispensaries under 20 minutes. Eaze indicates that it is available today only in “select California locations,” and it recently stated in a press release that it serves nearly 100 cities throughout California. By contrast, Speed Weed indicates that it serves more than 1,000 cities in California, but it appears many of these are only guaranteed for overnight-delivery.

Eaze is connected to dispensaries in the various cities it serves. Consumers (patients) can select a product on the Eaze website and select a dispensary. The Eaze platform manages the transaction and delivery. Eaze also offers a service called EazeMD, which allows consumers to obtain a medical marijuana card by phone call with a doctor.

Eaze appears to be clear about its responsibility and role in the burgeoning, new industry, stating:

As the leading cannabis technology company, we recognize the role we have in driving forward the industry and strive to help regulators, dispensaries, manufacturers, and industry partners in their mission. Through the Eaze technology platform, we anonymize and openly share our data — helping regulators craft sensible legislation, assisting brands in identifying customer preferences, and elevating the cannabis ecosystem as a whole through data-driven insights.

Eaze and its competitors fill out the end-to-end supply chain on the consumer facing side of the dispensaries. They also further demonstrate how rapidly digital supply chains can arise in entirely new industries where existing practices and infrastructure do not exist.

I suppose the relevance of Eaze and its competitors to procurement practitioners will vary from person to person. But if there is a lesson here, it may be that new benchmarks are being set, and digitally enabled operational approaches are being proven in new industries — and that may bear looking into.

Discuss this:

Your email address will not be published. Required fields are marked *