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CRO-to-CRO Video Series: Episode 5 Helps Procurement Organizations Drive Business Value

05/13/2019 By

Modules

Over the course of the first four episodes in the video discussion series titled “Chief Research Officer to Chief Research Officer,” Michel Janssen and Pierre Mitchell have run the gamut of where digital procurement transformation stands today.

“In our previous installments of the series, we were talking a lot about the complexity of the digital and services ecosystems,” says Mitchell, chief research officer of Spend Matters. “There are thousands of providers and lots of sourcing models.”

So in the final episode, Mitchell and Janssen, chief research guru of Everest Group, a research and management consulting firm based in Dallas, Texas, get into more detail on how to get some deeper intelligence around the providers, how to leverage that, and then how to tap that innovative ecosystem that they’ve been exploring with viewers to drive business value.

Watch Episode 5 below: 

Episode 5: Moving From Knowledge-Sharing to Gaining Business Value

The CRO-to-CRO Video Series Overview

With a combined six decades of experience between them (the “dinosaurs that we are!” as Mitchell puts it), both CROs are able to view various market trends from a unique perch. The goal of the video discussion series is to drill down into “the who, the what and the how” behind the hottest trends in digital procurement transformation.

Looking more broadly at the arc of the whole series, Mitchell and Janssen set out to cover: