Birst Content

Data to Dollars: How Data Monetization Drives Business Transformation

Spend Matters welcomes this guest post from Pedro Arellano, vice president, product strategy at Birst, an Infor company.

Your department, and entire company, produces vast amounts of data every day. Early on, you may have harnessed enterprise data to improve internal operations and achieve new efficiencies. Perhaps your company has embarked upon a digital transformation journey driven by data. But there is a new opportunity that will distinguish the leading companies from the laggards: monetizing your organization’s data by developing and delivering commercial data products.