New P2P Research, Marketing Analytics, Procurement Architecture…and German Beer

If you haven’t downloaded our new research paper yet, now’s the time.

Avoiding “Dumb Ways to Die”: eProcurement and P2P Style Adoption Scenarios to Breathe Life into Implementations - When it comes to optimizing the P2P experience, investing time up-front to find out what users are looking for in the first place is of the utmost importance. If items or suppliers can’t be found with keyword or attribute searching, then a good place to start is with spend categories to find preferred—or simply approved!—vendors by category. In one example, we have observed some companies that are explicitly mapping spend categories to P2P buy/pay channels and associated systems to “guide” users down the right channel. But how do you find the right spend category? You auto-classify the search when it happens. Zycus’s real-time auto classification has numerous strong supporting scenarios here.

Finishing out our series on Wallmedien.

Wallmedien: A P2P Wrapper for the Confused ERP Purchasing Masses (Part 4) - In an earlier installment in this series, we referenced the P2P passion and technical prowess of Wallmedien’s leadership. This enthusiasm comes through loud and clear in some of the analytics capability and forward look product development that Wallmedien is building, including views and business intelligence driven insights into historic buying activity. An example of this is Wallmedien’s analytics suite that allows administrators or category managers to drill down base on spending activity by shopping cart of other metrics (e.g., examining top suppliers not just in terms of dollars, but SKUs, inclusion in shopping carts, etc.)

What can you learn from marketing analytics?

What Marketing Analytics Can Teach Us - I recently had the chance to catch up with Ryder Daniels, founder and CEO of Capsaicin, a specialized analytics provider that develops targeted solutions for specific categories (and delivers them in a private label manner for clients who then resell them to some of the largest Global 2000 companies in the world). In insider circles (i.e., the agency world), Capsaicin is best known for its solutions to tackle complex marketing spend by creating new levels of awareness and performance management for CMOs, marketing teams, procurement and agencies of record (we’ll explore these capabilities later in our series).

PRO preview.

Sourcing and Procurement: Information, Data and Analytics Architecture (Part 1) - Over on Spend Matters PRO, Pierre Mitchell and I have spent quite a bit of time writing about what might seem like the dreary subject of procurement data architecture and analytics.

Prost!

When Local Sourcing Messes With German Beer Purity Laws (Part 3) - Read Part 1 and Part 2 here. Global brewers aren’t just focused on working with local suppliers and regional crops in Africa to bring lower-cost, lower-carbon-footprint beers to markets throughout the region. They’re also working across the Atlantic to develop local suppliers, including the local sourcing and supplier development work that Anheuser-Busch InBev is focused on in Brazil. The Just-Drinks analysis of local sourcing practices we’ve been referencing throughout this series suggests that “A-B InBev has also been working directly with its barley suppliers … to implement sustainable agricultural practices.”

This week’s post from Gert:

Procurement Development: Netherlands-Style - Last week I wrote about the start of Spend Matters Netherlands. This week I will try to tell you a little bit more on the development in of procurement in the Netherlands over the years. The development of the procurement function started in the 80’s and 90’s of the last century.

With that, I’m headed off for a long weekend at the True/False film festival in Columbia, Missouri. My favorite film from last year (Searching for Sugar Man) just won the Best Documentary Oscar, so I’m looking forward to what this year brings!

Discuss this:

Your email address will not be published. Required fields are marked *