Gigwalk Struts its Stuff: From a Million Gigwalkers to the Advancement of its Work Execution Platform Solution for Enterprises

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Gigwalk, a work intermediation platform provider based in San Francisco, issued a press release today covering its progress in the development of its underlying platform, its solution offerings and its external network of so-called Gigwalkers. To date, the company has secured more than $17 million in private equity from a range of formidable investors, including Randstad Innovation Fund and its parent company, global staffing conglomerate Randstad Holding NV. Gigwalk’s relationship with Randstad clearly goes beyond investment, as evidenced by its major initiative with Randstad Japan. The company has been growing and evolving across several dimensions as it tunes its solution offerings.

2 Main Platform-Based Solution Offerings

Gigwalk originated as a kind of spot marketplace for businesses and mobile gig workers who could execute tasks on demand and on the ground in multiple cities. Over time, however, the company has extended its offerings to include an enterprise technology solution. Respectively, the company currently goes to market with two increasingly integrated platform-based solution offerings, branded as Gigwalk Cloud Market and Gigwalk Enterprise Cloud. It also generally terms its underlying platform as a “work execution platform,” in keeping with how it defines the function of the platform in different markets (it gives companies an efficient, on-demand way of executing various kinds of short, location-specific projects). For more details and background on Gigwalk, refer to our previous coverage.

The press release noted that the Cloud Market network of workers has reached 1 million Gigwalkers who have downloaded the mobile app (with on average 5,000 app downloads occurring each week). “In the past twelve months, Gigwalkers completed Gigs in over 7,500 cities and 13,000 postal codes across the United States and Canada,” the company reported. In a recent phone call, Gigwalk CEO David Hale told Spend Matters that businesses derive the highest value from the extensive workforce network based on availability of workers in “long tail” cities versus large metros.

Perhaps more importantly, the press release also signaled the full commercial launch of Gigwalk Enterprise Cloud, the enterprise technology solution that provides businesses with their own cloud-based platform to organize and manage on-demand tasks and projects executed by their own internal/employed and external/gig, geographically distributed workforce. The platform technology solution brings enterprises several capabilities, including algorithmic matching, configurable work execution workflows and extensive data/analytics. The Gigwalk Market Cloud and the Gigwalk Enterprise Cloud are being more fully integrated (including within the mobile apps) in response to customer demand to be able to blend their own internal/employed and external/gig workforces and the on-demand Gigwalker workforce.

Gigwalk’s Vice President of Sales, Marketing, and Customer Success Chinam Kry told us that, for Gigwalk Enterprise Cloud, the company has moved beyond beta and pilot phases and is fully launching and actively selling the solution across a multiple verticals.

Open to Global Expansion

The press release also identified some of the enhancements to the underlying platform, including rounding out functionality in the mobile apps and expanding the capabilities and developer accessibility, which Hale noted as perhaps most significant.

Hale also noted that Gigwalk is building a platform that can be used on a global basis and is therefore steering away from building components that are highly customized based on regions, such as compliance, payments, on-boarding and tracking and engaging applicants. “We are sticking with developing an open and configurable work execution platform technology solution,” Hale said, pointing to the on-going investment in the expansion and feature-richness of APIs.

Procurement Takeaway

Gigwalk should demonstrate that online work intermediation platforms should not be dismissed as new sourcing channels and innovative ways of utilizing workforce and organizing work. On the contrary, now is very much the time to start to learn about them and plan for them.

For many of you, your organization is already using several of these platforms. It is time to get on board. After all, what could be better? New sourcing channels that are already inherently more efficient than existing suppliers and approaches, combined with significant increased value brought to business users and the organization as a whole.

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