Category management survey offers benchmarking in exchange for your time, insight

The category management experts at Future Purchasing have a request and an offer as they prepare their global 2018 benchmarking survey. People in procurement can give feedback to help take the pulse of the industry, and they’ll get a copy of the survey and benchmarking feedback for their company.

The category management survey drills deep into current category management usage and patterns, and it gives CPOs and category managers concrete evidence of what works — and what doesn’t.

Now, there are just four weeks left before access to the survey closes and the folks at Future Purchasing, a UK consulting and training firm, and Henley Business School at the University of Reading start to analyze and present the results. It takes just 10 minutes of your time to complete, and you will receive:

• a pre-release copy of the report findings
• an online immediate free benchmarking assessment of your organization’s category management capability

ACCESS THE SURVEY Here – well worth 10 minutes of your time

Future Purchasing did a previous survey in 2016 that focused on making the business case for category management, which is different that just strategic sourcing. It delved into how to construct this business case for developing a stronger category management program and looked at the investment that may be needed — in staff, training, tools or technology.

Those surveyed gave insight into the successful tactics that leaders in the field do and the savings that result. It also showed that “followers” weren’t doing as much to wring the most money out of their operations, so it offered a window into areas of improvement.

As Spend Matters UK/Europe said almost two years ago: “The size of this survey, and the rigor of the analysis applied by Professor Marc Day of Henley Business School, means that the results here have real objectivity and power. That is what makes this the most important piece of research we have ever seen conducted in this field: a bold claim, but one that we think stands up to scrutiny.”