Category Analytics and Intelligence Providers: Defining and Exploring a Nascent Market for Procurement Solutions (Part 4 — IT, Marketing and Should-Cost Software)
02/14/2020

This final PRO installment of Spend Matters’ assessment of category analytics and category intelligence looks at providers focused on IT, marketing and should-cost modeling/analysis.
Accurate intelligence and benchmarks on goods and services are essential to effective sourcing, yet few procurement organizations have comprehensive coverage for all data sources across all categories that they manage. So to help practitioners get a better lay of the category intelligence and analytics landscape, Spend Matters has begun a market scan of technology, data/benchmarking and cost-modeling providers that deliver “category analytics and intelligence” to procurement and other functions. And while few firms in the nascent mega market are perfectly alike, our initial findings have convinced us that category analytics and intelligence could become one of the most important provider markets for procurement to deliver best-in-class performance in the 2020s.
This Spend Matters PRO brief provides an introduction to category analytics and intelligence market and an overview of select providers by category. Part 1 of this series defined what exactly the market consists of, potential ways to segment it, and a basic framework for comparing vendors within and across sectors. Part 2 provided an overview of providers in the direct materials, indirect materials and cross-category specialist (direct and indirect) sectors, and Part 3 covered labor/services and transportation. Now for Part 4, let’s examine the providers focused on IT, marketing and should-cost modeling/analysis.
Category specific providers mentioned in this brief include: aPriori, Digital Decisions, Decideware, easyKost, What’s the Price (Buynamics), NPI Financial, Sourceit, 3quotes and Zylo.
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