The Services Procurement & Contingent Labor Management Category

How Applying an Ecosystem Approach Can Spur Contingent Workforce Innovation

There are numerous factors today that have led many procurement professionals to view non-employee workers as just another resource delivered through a supply chain. Both buyers and suppliers of work contract with each other for specified outputs, with projects and cash moving in a transactional manner. While this can keep work on track and costs contained, such an approach leaves little room for innovation — a competitive necessity in today’s digital economy. The answer to this disconnect is to reconceive contingent workforce programs as contingent workforce ecosystems.

Traditional Workforce Models are Constraining Business Growth — Here’s How Procurement Can Fix It

Businesses operating in today’s disruptive economy need innovative thinking and agile teams to meet rapidly changing customer demands. Yet standard models of workforce engagement remain antiquated and inflexible, limiting companies’ ability to respond to new opportunities. The ascendance of the knowledge economy and the explosion of new technology applications, however, have created new opportunities for organizations to rethink how mission-critical, highly skilled talent is sourced, managed and consumed. Accordingly, new models of workforce engagement have begun to emerge, allowing organizations to break free from their legacy processes and tap a new source of innovation for the enterprise.

Upwork’s Work Without Limits Executive Summit: A Retrospective

Before the unofficial end of summer, I had the opportunity to attend Upwork’s first Work Without Limits Executive Summit in San Francisco. Upwork, the largest global online freelancer marketplace in terms of gross payment volume (effectively, spend), has earned a place on Spend Matters 50 to Watch list two years in a row, so many eyes are on the company. The focus of the summit was actually Upwork Enterprise, Upwork’s online freelancer sourcing and services solution for enterprise-scale organizations (from midsize to Fortune 500 firms).

Total Talent Management: The Need to Think Big(ger) — ICYMI

We are big fans of total talent management (TTM). Firms have been blending internal and external talent for decades, with staff augmentation, consulting and the like. The problem has been, and continues to be, that firms have not kept pace and progressed organizationally and technologically to make this blending more fluid and efficient. Our viewpoint? All in good time.

Blending Internal and External Talent with Technology: A New Recipe for Businesses (ICYMI)

A recent webinar, which I presented with KPMG’s Sougata Banerjee, is now online, and it is free to view. The webinar covers what Spend Matters regards as a new generation of contingent workforce and services that is supported by new technologies, solutions and intermediaries. While at an early stage — and easy to dismiss as “way out there” — it is real, and an increasing number of enterprises are beginning put to a toe into the water, closely examining, testing, piloting or even starting to move up the adoption curve.

How to Attack Marketing Spend (Part 5) [Plus+]

One of the most important elements of tackling marketing spend is executive buy-in, which requires aligning the vision of the CMO, CPO and CFO. In fact, don't do anything until you force this to happen. Above all, ensure that your CPO is well briefed, and don’t let this person destroy your credibility by going into meetings with the CMO with the usual procurement speak. Take the time to get your CPO genuinely interested in the topic as a means of furthering his own interests and even career. For example, in a CPG or retail company, all executives can further their interests by knowing more about marketing. In general, some might call this attaining “stakeholder buy-in,” since there may be stakeholders who are critical decision makers but are not C-level. You get the idea.

How to Attack Marketing Spend (Part 4) [Plus+]

marketing

Today we continue our exploration of best practices and strategies for attacking marketing spend with the importance of training; a return to the potential benefits of decoupling creative from production; and the necessity of cultural sensitivity to bridge the gap between marketing and procurement teams. Missed the previous installments of this series? Check out Part 1, Part 2 and Part 3 before reading on!

Groundbreaking Study Analyzes Enterprises’ Platform Sourcing of Online Freelancers

digital

This content is free to access for Spend Matters users of all levels. Sign in or register for a free account today to read on!

Today, a new study, “Platform Sourcing: How Fortune 500 Firms Are Adopting Online Freelancing Platforms,” was published by researchers Greetje Corporaal and Vili Lehdonvirta of the Oxford Internet Institute at the University of Oxford. The research project, organized under the Oxford Internet Institute’s iLabour Project, was designed to fill a gap in the practical understanding of how large enterprises go about introducing and expanding the use of online freelancers. The research also provided the basis for recommendations for other enterprises.

How to Attack Marketing Spend (Part 3) [Plus+]

Torchlite

Our first takeaway: focus on media value. Media is often the largest spend in the marketing budget, and the real challenge is to not look at how to reduce the price point of media buys, but how to develop methodologies to measure the value of media specific to the strategic requirements of the brand and business. As we’ll soon explore in more detail, technology and analytics beyond generic spend analysis is key to understanding media value.

Upwork Launches Talent Services Division to Enable Enterprise Use of Online Freelance Workforce

interview

Upwork announced Wednesday that it is launching a new functional organization it calls Talent Services. The company issued a press release titled “Upwork​ ​Creates​ ​World’s​ ​Largest​ ​On-Demand​ ​Talent​ ​Agency” at its Work Without Limits executive summit in San Francisco (read our kick-off coverage here). The new division combines consultative services with Upwork’s technology platform and online marketplace, enabling quick access for enterprise companies to the specific freelance talent they need, when they need it, according to the press release.

Upwork’s Work Without Limits Executive Summit: A Preview

Taulia Connect Cedric Bru

Online freelancing platform Upwork is kicking off its first executive summit Tuesday, and Spend Matters is on hand to cover the event. Upwork has described the Work Without Limits Summit as an “event [that] will bring together an intimate group of HR visionaries, the Fortune 500 C-suite and policy experts to understand how progressive organizations are embracing the new world of work will help forward-thinking executives prepare for the changing world of work.”

How Procurement Can Guide Businesses Through the Changing Human Capital Environment

The modern contingent workforce manager faces a challenge unlike any her predecessors have ever faced: innovate or die. Disruptive technologies are battering old business models, eroding market share and feeding calls for procurement to tighten organizational belts. All of this and more is forcing business to acknowledge that human capital requirements are also changing. In response, high-performing organizations are reinventing the way they approach their workforce, experimenting with new models for sourcing, structuring and consuming vital work, services and knowledge.