As part of the SolutionMap RFI process, Spend Matters continuously solicits customer references to determine a procurement technology provider’s placement on the ranking graphics. This is a Spend Matters curated summary of verified customer feedback for Spendency, a SolutionMap-ranked provider.

Spendency: Vendor Analysis (Part 3) — Summary & Competitive Analysis

data analytics

What is your spend analysis buying persona? If it looks like the Spend Matters SolutionMap “Nimble” persona — by definition an organization looking for speed, efficiency, low price and quick value from cloud-based procurement technologies — then Spendency, a Sweden-based spend analytics provider that provides a do-it-yourself toolset, should be on your shortlist. And if you need some hand-holding or want a third party to help on data loading, cleansing, classification or related procurement and IT services, Spendency is still an option, as its investors are also its partners and bring particular expertise in their respective areas.

In two years since launching, Spendency has already amassed a respectable 60 customers, primarily in the Nordic markets. As it looks to expand globally, Spendency’s combination of ease of use and comparatively low cost make it an attractive option for organizations looking for a highly usable analytics solution they can take in-house with limited or no training.

This final installment of our multipart Spend Matters PRO Vendor Snapshot series covering Spendency offers a SWOT analysis, a competitive assessment and a comparison with other providers in the spend analysis market. It also includes a user selection guide and summary evaluation and selection considerations. Part 1 and Part 2 of this PRO research series provide a company and deep-dive solution overview, product strengths and weaknesses and a recommended fit analysis for what types of organizations should consider Spendency.

Spendency: Vendor Analysis (Part 2) — Product Strengths & Weaknesses


Like other areas that fall into what we describe as the strategic procurement technology segment (which includes strategic sourcing, supplier management and contract management), the spend analytics sector remain a high-growth yet fragmented market. Spend Matters market sizing models suggest a healthy double-digit CAGR for spend analytics in 2017 and 2018, although not one solution provider has been able to create a leadership position overall. Within this market segment, Spendency, a relatively new Nordic-based provider, has quietly built significant traction with a self-service spend analytics offering, supported by enabling services via its partners and investors for those customers who do not want a DIY tool alone.

Since releasing the first version of its cloud-based application in 2015, Spendency has proven a fit with several dozen middle market customers and some larger organizations, as well. Originally focused on signing up Scandinavian organizations, Spendency is now making a play for the global spend analysis market. The solution is quick to get up and running, easy to use, and satisfies the 80/20 rule for organizations that just need a basic spend analysis solution to get started on their analytics journey.

This Spend Matters PRO Vendor Snapshot explores Spendency’s strengths and weaknesses, providing facts and expert analysis to help procurement organizations decide whether they should consider the provider. Part 1 of our analysis provided a company and detailed solution overview, as well as a recommend fit list of criteria for firms considering Spendency. The third part of this series will offer a SWOT analysis, user selection guide, competitive alternatives, and additional evaluation and selection considerations.

Spendency: Vendor Analysis (Part 1) — Background & Solution Overview

You can count on the timing like procurement technology clockwork. Every time a spend analytics vendor is acquired, a new one pops up, always with a slightly different take on previous-generation solutions. One of these relatively new spend analytics providers is Spendency, a cloud-based provider spun out of a procurement consultancy that focuses on the Nordic market (although it is not limiting its geographic focus and reach).

Spendency is attempting to fill a niche as one of only a few low-cost spend analytics solutions that is fast to stand up and comparatively inexpensive to deploy. The idea behind the toolset is to put spend analytics in the hand of every buyer and analyst that needs it with a low-cost entry point. Specifically, the solution starts at about €10,000 per year for a small or mid-size organization, a sum that is less than 5% of the annual costs that many organizations pay for other spend analysis solutions today. At this price, Spendency provides significant value for money for an end-to-end spend analytics solution.

So far, Spendency’s niche is proving itself to be significant in the market, as the provider has acquired more than 60 clients in 24 months since launch. But will it succeed on the global stage with diverse competition ranging from ERP vendors to procurement suite providers to AI-led specialists to numerous other low-cost, do-it-yourself spend analytics platforms? This Spend Matters PRO analysis provides an overview of Spendency, letting our subscribers form their own opinions (while sharing more than a few of our own).

The three-part Vendor Snapshot series provides facts and expert opinion to help procurement organizations make informed decisions about Spendency and whether its capabilities are a fit for their needs. Part 1 of our analysis provides a company background and a detailed solution overview, as well as a summary recommended fit suggestion for when organizations should consider Spendency for procurement and spend analysis. The remaining parts of this research brief will cover product strengths and weaknesses, competitor and SWOT analyses, and insider evaluation and selection considerations.