UK/Europe

As of October 1, 2020, Spend Matters UK/Europe and Spend Matters US merged to become a global entity. This is an archive of all previous UK/Europe content and the home of region-specific content going forward. With all of the globalization and consolidation of brands, and with the majority of our readers moving to virtual work and now working globally, we consider this a huge opportunity for increased digital connectedness.

 

Doing good is tough — As ‘The Good Place’ shows us

Good Pixabay

Peter Smith writes about the challenges of good buying in a complex and inter-connected world, using a TV show analogy. These challenges relate not just to how consumers understand the effect of what they buy, and take into account their preferences when they assess options in terms of choosing products, services and suppliers, they are also relevant when we choose the organizations we want to work for. But as we see more competition for the brightest and best staff, the temptation will be for organizations to present themselves potentially in an unrealistically positive light.

That is why information and data are key in the world of corporate sustainability and purpose. We need to know as far as we can whether we are doing good or harm. We will always have to rely on the honesty of organizations to some extent, but there also must be checks and balances, independent validation, investor and government oversight and so on. Read his analogy here.