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How to Complete Your Market Research Report in Minutes
Creating a Market Research Report (MRR), whether as part of your overall purchasing plan or a standalone report for the department head or senior management, is a prerequisite to responsible government contracting. Depending on what you are in charge of buying, it can become quite a chore. Public Spend Forum’s Frank McNally has some tips to help save time and energy that can be deployed on other actionable tasks. In this article, he gives an overview of what a common government Market Research Report looks like, identifies tools that can help you create it and covers how to:
Identify potential sources of supply
Conduct a comprehensive market analysis
Make a commercial item determination
Ascertain whether a set-aside is appropriate
Demonstrate your supporting documentation
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